Localytics

News and Media Mobile App Best Practices

Improve engagement, increase ad revenue, drive subscriptions

Recent research from Localytics and the Pew Center for Journalistic Excellence found that news apps are three times more engaging than news websites. In this guide you'll find learnings and best practices from some of Localytics' base of successful news and media apps, helping you build an engaging, effective app that your editorial team, ad sales team and subscription managers will all love.

Learn how news analytics can:

  • Determine and answer the right questions
  • Help you leverage your engaging content
  • Give you tools to maximize subscription rates
  • Integrate app data with your CRM
  • Feed your advertising sales team
  • Optimize your navigation
  • And much more


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